Custom Coins Are the Way to Boost Brand Awareness

Feb 18, 2021

Custom Coins Are the Way to Boost Brand Awareness

Custom Coins are a perfect way to increase brand awareness in an innovative way.

Rick Cundiff

Author: Rick Cundiff

Is your business looking for a new way to build brand awareness? In today’s competitive business environment, it’s a critical skill. For a unique way to promote your brand or logo, consider custom coins.

In recent years, custom challenge coins have become increasingly popular for promotions of all kinds. From their origins in the military to today’s corporate world, coins are a respected way to showcase your brand.

Custom coins can be used to support your business in multiple ways. They make an outstanding giveaway at trade shows, conferences and conventions. With an attractive design, they’re a surefire way to get potential customers talking about your brand.

Alternatively, you can give challenge coins to valued customers. This can serve two purposes. You can present it as a “thank you” for continued patronage. Or you can link it to a reward program. Have the customer present their coin(s) when they order to get an extra percent off their order, get additional merchandise or a surprise gift. Think creatively and you’ll be surprised how coins can help your bottom line.

Many companies present custom coins as employee rewards. Give them in recognition of a valued staff member’s years of service, or as a thank you for completing major projects, or for meeting production, sales, shipping or profit goals. Did you know that most employees change jobs not for more money, but because they don’t feel appreciated? Small efforts can make a big difference in reducing your employee turnover and increasing company morale.

Some companies even choose to use custom coins as business cards. They’re a unique, compelling way to give someone your contact information, and harder to lose than a simple paper business card.

So what are you waiting for? Now that you’ve seen all the potential benefits of custom challenge coins for your brand, fill out our no-obligation Free Quote form, email us or call us toll free today. We’ll be glad to answer any questions you might have. Let us show you easy it can be to promote your brand with custom coins!